How did the pandemic influence lyrical content and / or tone of this song or how was it received? I think songwriters / publishing should be getting more of the money split with master side. As somebody who has both masters and publishing income, I can say that it’s not fair, and that the publishing/ creator side needs to get a bigger share of the profits. What’s the most pressing music industry issue that your field is facing right now? But music is not ALL data: There has always been curation and there should still be more of that. In your opinion, where does music discovery happen these days?ĭiscovery of music is happening many ways, but TikTok seems to have the biggest sway on the streaming charts.

Some hits are a struggle to get there. “Best Friend” was a good time making it. Saweetie, Doja, Theron Thomas, SupaKaine, A1 LaFlare, Rocco Valdes and myself all had fun making it and that is the part I remember best. Personally, I feel like my proudest moment was making this song with my friends and having fun doing it. During the life of the song, what has been your proudest moment? “Best Friend” continues to get synched more than many other big songs. It’s girl-power fun. They did a great job with the video and the “Thelma and Louise” nod as well. I think this song worked because it checked all the boxes. Great concept, beat, lyrics, hook, etc. What is it about the song that grabbed listeners? Was it the chorus? The beat? The lyrics? The hook? The melody? The message? I also believe this song was special because there are not enough artists supporting each other and working together. Having both Saweetie and Doja at this time was key. I have always said a hit record is the right song, with the right artist, at the right time, and this song checked all those boxes. Both Saweetie and Doja’s careers were blowing up and the song was just contagious fun. We were all lucky with “Best Friend” because there were many great things happening with the song to keep it going – and it’s still going.

Was there a tipping point to this song – a social media moment, a key synch, radio add or specific playlist/platform that amplified the record? I had them both do the chorus and their verses and cutting between them kept it action-packed. They both killed it and wrote their verses to bring the song to life.

It was just a fun, upbeat record and I played it for Saweetie and then Doja Cat. Theron Thomas, A1 LaFlare and Rocco Valdes and myself were talking about it in a room, and that’s how the inspiration for “Best Friend” happened.

Many had two people doing it together, like it was easier for them to do with somebody else, and maybe they were too shy to do it alone. I was noticing that on TikTok there were a lot of duos doing videos together. What was the inspiration behind making “Best Friend”?

Girl power sign